Plus a Facebook Page of some of our photos from tonight’s event.
We’ve been burning the oil at midnight for our friends at Rhythm Mastery, and Malcolm Lim (@MalcLim), Maestro and CEO. Rhythm Mastery facilitates leadership and team training workshops, using music, movement, and martial arts. And drumming; lots and lots of drumming.
But let’s let Malcolm describe what they do….
There can be no denying… Colombian has a reputation of being the “plain Jane, vanilla” flavour of the coffee world.
Now, of course I exaggerate. It (the country, Colombia) isn’t even the largest coffee producing nation. (That honour, such as it is, goes to Brazil, with more than twice the production.) But if it’s hard to get the vision of ”Juan Valdez” out of your head when thinking about Colombian beans, you can thank a good advertising agency.
Today’s 52 Cup selection is a single estate micro lot, the Alvaro Losada Colombian from Fratello Coffee Roasters. The topic for today is, appropriately enough, plain Jane water. Let’s break two stereotypes for the price of one:
It began with a not unfrantic call at 9:15: “Yo, Ted, are you free today?”
Sure, says I, thinking that my friends at Urban Revolver (@UrbanRevolver) were getting back to me about one of my projects. Not yet, no. Instead, would I be available to hang out with Alison Redford (you know, the Premier) to do some run’n'gun style shooting for the day.
Um… sure, says I.
Now, I am a writer, but most definitely not a journalist. On the bus with me were three journos (as we call them in the field) from the Sun, the National Post, and the Globe and mail. Watching these professionals on a hectic day, with a half dozen stops along the way, gave one of those rare insights about how that business works.
In a word, it’s crazy.
Hectic, saddled by the constant pressure of deadlines, dying electronic devices, and flaky internet signal, these guys and gals break a respectable sweat getting the news out to the rest of us.
For me, it was a matter of hopping out and getting in the Premier’s face with the rig. I have no idea if the footage will ever be used, but rumour on the street is that it will be for a “get to know your Premier” kind of short production.
So, while I produced just shy of 40 Gb of film footage, Lisa Mrazuk came up with this, Jen Gerson produced this, and Josh Wingrove of the Globe and Mail threw this together. All in the back of the bus. 1000 monkeys just do not compare.
Nor does it compare with grain elevators in Nanton.
The tour lasted the dat, with 7 or 8 (I honestly cannot remember how many) quick stops at everything from an antique store to a meadery, from Okotoks and Aldersyde, to Nanton and back.
Let’s face it, there are few things made more pretentious than coffee. Well, wine comes close, but I happen to be a snob about both, so I am unaffected.
But let’s presume for a moment that there is a difference between your typical Timmies cuppa, Starbucks, and the offerings from a small host of Third Wave Coffee shops springing up in Calgary. Further, let’s presume that you know that different (good) coffees taste differently, but you just can’t put your finger on how to put that into words.
Well, welcome to coffee school, otherwise known as our series, 52 Cups.
We (myself and my partners in NewContent) have one or two passions in life, one of them being (big surprise, here) coffee.
One of the folks we work with is Fratello Coffee Roasters, here in Calgary. They’re a mid-sized, custom (dare I say, boutique?) sourcer of green coffee beans, and roaster. They are the folks behind the Fratello Analog Cafe at the Calgary Farmer’s Market.
We’ll begin this week with a Tanzanian Nzovu.
NewContent (the blog) is a site that exists for three main purposes. One of those is to highlight our own content about the topics we are passionate about. Simply, we love to write, and we love to take photographs. It’s here we get to show off a bit.